Yesterday I visited one of my all-time favorite restaurants: Kewpee Hamburgers. As a young boy we got this Lima, Ohio treat whenever we saw our grandparents. I always looked forward to eating at Kewpee's, so I jumped at the chance to stop by yesterday when I was passing through (I think it had been 5 or 6 years since my last burger). I walked into the place, and I felt like I was going through a time warp. The brick wall with puke-green glaze is still at the far end of the dining room. The tables, chairs, napkin holders, and even the lady who took our order have been in existence at this place for decades! And yet at 3:00 in the afternoon, there was a good crowd of people getting food. In fact, Kewpee's usually has a huge line of people out the door during lunch time. The place is a hole-in-the-wall from decades ago that has never been renovated or remodeled, but everyone goes there to get their food. Why? Because they make some pretty amazing burgers.
It's funny how, in the Church, we try to market Christianity in ways that supposedly appeal to the masses, but there are still probably thousands of people in the community who don't even know we exist. There aren't too many people in Lima who don't know about Kewpee's. Honestly, how has a restaurant with two naked Kewpee dolls on the wall defied the rules of marketing for so long? Their product is incredible, and they know it. Wouldn't we be wise if we learned that same truth as it come to our faith?
* – in case you were wondering, these pictures came from my mobile phone